We went to the new London Apple Store and all we got was a bag of seeds

Apple has proven itself resistant to the economic challenges a lot of consumer technology companies have faced of late and the opening of a new flagship retail store in one of London’s most affluent areas embodies its ongoing success pretty perfectly. We got an early peek inside.

The new Brompton Road Apple Store – nestled in Knightsbridge, amidst designer fashion retailers and just along from famous luxury department store Harrods – is located on the spot of the old Brompton Arcade, which dates back to 1903.

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